For prep schools and universities, young alumni can be a difficult audience to reach. Just out of school, they're busy adjusting to adult life and not quite ready to give back yet. In fact, many of them don't even know why they should contribute money to a school they are still paying loans to.
And yet, engaging these younger alumni is a crucial part of your institution's fundraising campaign. Alumni engagement means not just increasing your donations from former students, but also keeping them involved in the institution so they can help recruit future students and spread the school spirit.
If you think you can increase your engagement among young alumni with the same strategy as everyone else, think again. This is a different generation, at a different life stage, requiring a unique fundraising strategy. Here are 4 ways you can boost donations specifically among young alumni.
Alumni are one of the most important resources for any prep school or university. The people who best know what your school has to offer are those who have gone through it, and a successful school will keep these graduates involved once they leave. However, lives become hectic, and for many people their schooling becomes a thing of the past once they leave. As an alumni officer, it is important to recognize the vital role alumni play, and how to get them back into the fold.
Coming up with a swag gift that meets all of our previous criteria can be challenging for the most experienced alumni officers. Fortunately, the solution to your swag gift woes is as simple as the socks on your feet. Delighting alumni with custom branded socks is an innovative, fun way to show pride in your alma mater. Below are the top reasons why custom branded socks are the solution to your alumni giveaway headaches:
1) Delightful. Socks are a welcome surprise for alumni who are expecting a pen or a pencil.
2) Versatile. Men and women can both enjoy custom branded socks.
3) Scalable. Custom designed socks are available in bulk to accommodate large groups.
4) Affordable. Custom branded socks are cost-effective, starting at $5.50 per pair.
5) Accessible. They're extremely easy to order.
6) Fun. There's no better way to represent your school than through wearing some gear!
7) Utility. Socks serve a purpose and can be used by virtually anyone.
8) Eco-friendly. Unlike most swag gifts, our custom branded socks are made of environmentally-friendly materials.
How You Can Experience the Benefits of Custom Branded Socks Free of Charge
If you are not convinced that custom branded socks are perfect for your next alumni giveaway, just ask for a free sample. The simple three-step process below makes it easy for even the busiest alumni officers to receive a free pair of custom designed socks.
Step 1: Contact us to request a sample design.
Step 2: Provide your name, e-mail address and school.
Step 3: Our team of design experts will prepare some free designs.
Just one free sample will convince you to transition away from the boring swag gifts of yore. Contact the sock design professionals with OurSock.com to find out how custom branded socks will help you infuse excitement into your next alumni meeting. We look forward to helping you foster pride within your alumni organization!
If you are still relying upon boring, traditional gifts for reunions and alumni events, you probably know exactly what to expect when alumni and graduates open their swag bags. Every year, people eagerly tear into their bags, hoping to find a fun, exciting gift. Then you watch as their enthusiasm wanes when they retrieve a pencil or set of sticky notes from the bag. Yes, it is definitely time to put the swag back in the bag with fun, innovative alumni gifts!
What Are Some Traditional Gifts for Alumni and Why Are They Boring?
Traditional gifts that are designed to foster alumni engagement have evolved very little over the past several decades. Sadly, they are often left behind at alumni events or end up stowed in the bottom of a desk drawer. Below are some of the most common traditional alumni gifts and key reasons why they are easily forgotten:
How You Can Re-energize Alumni with the Perfect Giveaway Item
Abandoning traditional alumni gifts in favor of a fresh, fun approach is a great way to energize graduates and alumni volunteers. As you seek new and innovative swag gift ideas, consider gifts that offer the following qualities:
We both know where this is going.....